Digital adspend tops TV, Sky acquires social video company and Twitter kills the ‘egg’: this week in media

Digital adspend tops TV, Sky acquires social video company and Twitter kills the ‘egg’: this week in media

Digital adspend to surpass TV this year

The amount of money spent on internet advertising will surpass traditional TV advertising for the first time this year, according to ad agency Zenith - with global internet advertising expenditure predicted to reach US$205bn in 2017, compared to US$192 billion for TV advertising.  Read more on DigitalTVEurope >>

Sky buys Social video publisher Diagonal View

UK-based pay TV broadcaster Sky has acquired Diagonal View, the digital channels company behind the All Time 10s and Football Daily online brands - furthering its acquisitive streak.  Read more on DigitalTVEurope >>

Facebook assults Snapchat (again)

Facebook is rolling out ephemeral stories and messaging in its mobile apps today, bringing the popular format for sharing photos and videos to more than 1.65 billion people a day. The move is part of an all-out effort to blunt the momentum of Snapchat, which invented the stories format in 2013.  Read more on The Verge >>

Twitter kills the egg

After a 7 year stretch, Twitter has finally killed the egg as its default profile photo.  Linked to its new brand refresh, Twitter has replaced the egg with a grey body.  Read more on Twitter’s blog >>

Times newspaper subscriptions jump 200%

British newspaper The Times has seen subscriptions sales jump 200 percent in the last year, since it pivoted from publishing on a breaking-news cycle to a digital editions-based publishing strategy a year ago.  Read more on Digiday >>

Interest in micropayments sky-rockets, Snapchat launches app install ads and Europe wave through Sky Takeover: this week in media

Interest in micropayments sky-rockets, Snapchat launches app install ads and Europe wave through Sky Takeover: this week in media

Medium launches subscription service, Norwegian newspapers join forces for fact-checking and Twitter launches live video API: this week in media

Medium launches subscription service, Norwegian newspapers join forces for fact-checking and Twitter launches live video API: this week in media